The five big mistakes FSBO homeowners make
Below are the five biggest mistakes struggling homeowners make when selling their home. I’ll also show you some
foolproof home-selling tactics that will get you the highest sticker price for your house.
Don’t panic. This may not seem like the best time to sell your house, but if you follow
my advice, it will!
Why
using me to sell your
home
in MA will avoid
these costly mistakes
here are a few:
-
I have over 30 years in the
business
-
I do this full
time
-
I have tried and proven systems in place to help
us sell 24/7
- Costs you nothing to list and you
retain the right to sell yourself.
Now you can list and sell
your home with us on the Official Massachusetts MLS
List yourself online, live
MLS, here today.
The five big mistakes FSBO homeowners make
1. Hiring the wrong broker
There are many ways of finding a good broker. Look for experience, you want someone with enthusiasm and drive,
someone who will think outside of the box. Someone who will steer you through the process in a professional manner.
Someone who has skin in the game.
Stay away from the so called For Sale By
Owner sites all they want is your money
and could care less if you sell after all they got your money and have NO skin in the game. I do; I invest in
you and your property by publishing, maintaining, and utilizing all the systems I have to manage your listing
and following it up each day.
It's one thing to retain the right to sell yourself and an altogether different one to
go it 100% on your own as in FSBO I can tell you that model just does not work as it once did. It is kin
to going to court without your lawyer.
2. Making small price reductions again and again
Nothing smacks of desperation more than incremental price drops. The longer a property is on the market, the more
jaded the buyers become. The more times the price is cut, the staler the offering appears. Buyers reason that a lot
of people must have seen it and that a lot of people must have rejected it. And if that is the case, then why even
bother to consider it?
Instead, slash the price. Find out what your house is worth by looking at similar properties in the neighborhood
and price it 10% below them. The most enticing houses on the market are the newest and the cheapest. If you can be
both, you’ll sell yours in no time at all.
3. Waiting it out
If you decide to wait, you are joining the thousands of other homeowners who have also decided to wait. When a few
decide it’s time to take the plunge, you are already too late. If you need/want to sell now, then sell now. There
will never be a better time. In fact there are fewer homes for sale in the winter months and more homes are sold in
the winter months due to less competition.
4. Showing your house before you get rid of your clutter
You wouldn’t try to sell your car without first clearing it out, would you? Trying to sell your house when it is
full of clutter is the same thing. People don’t see charming family mementos and alluring bric-a-brac; they see
visual noise, like empty soda cans and banana peels strewn on the back seat of a Chevy. The buyer doesn’t want to
see
your house; they want to see
their house of the future. Find a temporary home for all of your cherished possessions and let the
house speak for itself.
5. Not taking the first quick bid
This happens time and time again. The buyer gets a bite early on and they are suddenly filled with confidence. It
feels like you’re standing over a pond packed with a million hungry fish. The first offer doesn’t seem great and
you naturally assume there are bigger and juicier fish to be had. So you throw the first one back in.
Big mistake. That “first offer” may very well be the catch of the day.
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Here are some tactics that will help attract more buyers in
Go beyond traditional realtor
networks
Two out of three home buyers start their search online. The five highest-traffic Web sites are:
·
#1 yahoo.com
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#2 craigslist.org
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#3 zillow.com
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#4 trulia.com
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#5 homes.com
Make sure your home is seen on these sites.
Make sure your broker is vigilant and
updates other agents on a regular basis. One who utilizes the MLS "matching service" where buyer
agents and registered buyers are matched to criteria that may represent your property as a
possible match. Make sure your agent gives you access to
anyone who has seen your property and advises you as to any comments made. And follows up with the agent that
showed your property.
Include a financial goody bag for the buyer
For example, you could offer to prepay taxes or closing costs. You can also pay for a year of landscaping, or alarm
service. Be creative and see what kind of incentives you think would entice a buyer.
Offer a buyer broker incentive
Consider offering your broker a cash reward or a luxurious day at the spa.
Hire a professional home-stager
You can check www.homestaging.com for local members.
Be
patient your house will sell
On average, it takes eight lookers to get one bid. The more
people in, the more bids you get.
List with me today and lets work together to get you
SOLD! 
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